About ZUMIZUMI

If you love fashion and live life with a dog, you’ll get us ♡

ZUMIZUMI is a London-based pet lifestyle brand that brings together function, design, and joy.
Our name comes from the word zoomies. This is the burst of joy every dog feels. We hope to capture that same spirit in all we create.

Our Story

As fashion designers and devoted dog parents, we founded ZUMIZUMI with a simple belief:
good design for dogs and their humans should make everyday life easier, safer, and more special.

From our London studio, we design pet apparel and accessories where thoughtful function meets playful aesthetics.
Each collection reflects current fashion moods — translated through curated colours, refined textures, and subtle, whimsical details.

We care deeply about product longevity.
Every piece is made to be seasonless, durable, and loved for a long time. They are designed to move with your pup and last through daily adventures.
Every product comes from a process that mixes traditional craftsmanship with advanced 3D pattern-making. This ensures a perfect fit and a unique character.

Design Philosophy

ZUMIZUMI was born from life with dogs in London.
Our designs start with real moments —
raincoats that never fit quite right, collars that pull too tightly, or harnesses that are too complicated to wear.
Each product is our answer to everyday problems. We designed them to make walks smoother, safer, and more enjoyable for both dogs and their owners.

Our apparel is lightweight, adjustable, and crafted from soft, human-grade fabrics.
We believe dogs deserve the same care and comfort that we design for ourselves.

Sustainability

Sustainability lies at the heart of what we do.
We design for longevity, use biodegradable and eco-friendly packaging, and favour timeless silhouettes over seasonal excess —
because conscious choices, big or small, make a difference.

Founder’s Note

Trained in Fashion Design across New York and London, with a background in Womenswear and Innovative Fashion Production,
I’ve learned that in design, every seam and every detail matters.

That same philosophy lives in ZUMIZUMI:
because even the things made for our dogs deserve to be crafted beautifully and thoughtfully.

ZUMIZUMI is more than what your pup wears,
it’s how you live, walk, and play together.
Let’s make every walk a story worth remembering. 🐾